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When you depend on users to perform specific actions, like buying tickets, well-placed words are most effective. But how do you choose the right words? And how do you know if they work? With this practical book, you'll learn how to write strategically for UX, using tools to build foundational pieces for UI text and UX voice strategy.

Boekdetails

Formaat
paperback
Uitgever
O'Reilly Media
Imprint
O'Reilly Media
Auteur
Podmajersky, Torrey, O'Reilly Media, O'Reilly Media
ISBN-13
9781492049395
Verschijningsdatum
2019-07-02T00:00:01Z
Pagina's
192
Taal
english
Editie
1
Afmetingen
10 mm × 229 mm × 150 mm
Gewicht
1050 g
Land van herkomst
US

paperback

Strategic Writing for UX: Drive Engagement, Conversion, and Retention With Every Word

door Podmajersky, Torrey

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