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Beschrijving

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Being featured in the media is a great way to build awareness of your company and position yourself as an expert.

This book will guide you through:

how to generate PR even if you don’t have any news
how to build a contacts list of journalists
how to write a press release
how to contact journalists and how to speak their language

It demystifies the whole process of dealing with journalists and getting them on your side, as well as showing you how to recognise which media is relevant to you and how to work out what you have to offer a journalist that will grab their attention.

Boekdetails

Formaat: Paperback / softback
Uitgever: Hothive Books

Imprint

Hothive Books

Auteur

Chantal Cooke (Author), Hothive Books, Hothive Books

ISBN-13

9781906316433

Verschijningsdatum

2009-10-27

Afmetingen

105 mm × 148 mm

Gewicht

62 g

Paperback / softback

PR Demystified

door Chantal Cooke (Author)

€ 18,00

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