Beschrijving
The series Handbooks of Linguistics and Communication Science is designed to illuminate a field which not only includes general linguistics and the study of linguistics as applied to specific languages, but also covers those more recent areas which have developed from the increasing body of research into the manifold forms of communicative action and interaction.
This Handbook aims to compile received knowledge about media. Starting from the technical and organisational pre-requisites, it proceeds to deal with historical foundations and developments, expanding the historical account with a series of cross-sections and longitudinal sections. Its account of present-day media concentrates on technology, organisation, programmes, communicative and aesthetic functions, and developmental trends. Media society is analysed from the viewpoints of market strategy, politics, law, ethics, education and culture. Surveys are provided of major research areas, research organisations and allied and supplementary disciplines as a ready aid to orientation within the field.
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