Fundamentals of Management, Global Edition

For undergraduate principles of marketing courses.

Everything students need to know to develop their ‘management sense’ and be successful

Fundamentals of Management covers the essential concepts of management by providing a solid foundation for understanding the key issues facing managers and organisations. The 11th Edition maintains a focus on learning and applying management theories, while now also highlighting opportunities to develop the skills in high demand by today’s employers. Fundamentals of Management offers an easy-to-understand, straightforward, and realistic approach to what works for managers and what doesn’t - with the ultimate goal to help students be successful in their careers.

More about Fundamentals

About this product

Book details

You might also like

Berserk Deluxe Volume 1

Throne of Glass Box Set (Paperback): The complete series in paperback from the author of ACOTAR

Vagabond (VIZBIG Edition), Vol. 2: Enlightenment: Volume 2

The Hobbit and the Lord of the Rings

Stormlight Archive MM Boxed Set I, Books 1-3: The Way of Kings, Words of Radiance, Oathbringer

George R. R. Martin's A Game of Thrones Leather-Cloth Boxed Set (Song of Ice andFire Series): A Game of Thrones, A Clash of Kings, A Storm of Swords, A Feast for Crows, and ADance with Dragons

Invincible Compendium Volume 1

Trading in the Zone: Master the Market with Confidence, Discipline, and a Winning Attitude

Mistborn Trilogy Boxed Set: Mistborn, The Well of Ascension, The Hero of Ages

The Lord of the Rings Deluxe Illustrated by the Author: Special Edition