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Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style. The sixth edition of Besanko's Economics of Strategy uses economic theory to bring new insights to popular topics in modern strategy. By presenting basic concepts of economic theory with ideas in modern strategy literature, this book provides readers with a logical framework for understanding the strategic activities within a firm.

Boekdetails

Formaat
Paperback
Uitgever
John Wiley & Sons Inc
Auteur
David Besanko || David Dranove || Mark Shanley || Scott Schaefer, John Wiley & Sons Inc
ISBN-13
9781118319185
Verschijningsdatum
11 januari 2013
Taal
Engels
Editie
6th Edition International Student Version

Paperback

Economics of Strategy

door David Besanko || David Dranove || Mark Shanley || Scott Schaefer

€ 32,39
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