Gives consumers the know-how to eat better and more economically, revealing to the consumer what the trade already knows. Covering all sorts of different foods, this guide also includes more trivial questions like who invented the Mars Bar, and why the price of kidneys varies so greatly.

By the editor of "The Good Food Guide", this book gives consumers the know-how to eat better and more economically, in terms of both time and money, revealing to the consumer what the trade already knows. A new generation of people has learned about food through eating and shopping in a discerning way. They recognize that the foods we eat are changing fast, and that by buying in a selective way - virgin olive oil, basmati rice, etc. - they can maximize their eating lifestyles. Being part of the European Community also means that new products are constantly appearing in the supermarkets. Covering all sorts of different foods, this guide also includes more trivial questions like who invented the Mars Bar and why Tesco's kidneys are #2.65 a pound when in most butchers they are 50p.