Beschrijving
In this groundbreaking book Phil Barden reveals what decision science explains about people s purchase behaviour, and specifically demonstrates its value to marketing. He shares the latest research on the motivations behind consumers choices and what happens in the human brain as buyers make their decisions.
Aanbevolen
Garand, M.
€ 22,50
Danièle Bott
€ 32,40
Hachisu, Nancy Singleton
€ 40,50
James Hoffmann
€ 25,20
Annie Griffiths
€ 30,60
Jean-Michel Guesdon || Philippe Margotin
€ 37,80
Jacques Cavallier-Belletrud || Lionel Paillès || Aurore de la Morinerie
€ 130,50
DK Travel
€ 20,70
Sarah J. Maas
€ 18,00
DK
€ 28,80
Populaire zoekopdrachten
Snel naar
Trending now
Serie & gerelateerd
Rabbi K. A. Schneider
Book Of Revelation Decoded, The
€ 19,62
Venter, J. Craig
A Life Decoded: My Genome: My Life
€ 20,51
Phil Barden (DECODE Marketing Ltd) || Rory Sutherland
Decoded: The Science Behind Why We Buy
€ 23,42
Alan Butler || John Ritchie
Rosslyn Chapel Decoded: New Interpretations of a Gothic Enigma
€ 24,07
Victoria Fu || Gloria Lu
Skincare Decoded: Informative Guide to Healthy Skin in Practice
€ 22,72
Jeremy Kubica
Graph Algorithms the Fun Way: Powerful Algorithms Decoded, Not Oversimplified
€ 47,25
Victoria Fu || Gloria Lu
Skincare Decoded: Revised and Expanded: The Practical Guide to Beautiful Skin
€ 30,07
Sam Okello
Decoded
€ 25,49
Jay-Z
Decoded
€ 42,42
Jay-Z
Decoded
€ 32,75
