This colorful bird mobile features the patterned designs of Japanese artist Junzo Terada.

Printed on sturdy board and easy to assemble, this dynamic sculpture is perfect for any room in need of flight and fancy-nursery, classroom, home, or office! Simply hang at desired height and add wings for a delightful 3-dimensional display of balance and movement. Includes: --2 wire rods (one 6-inch and one 16-inch wide) --String (includes extra string to hang at desired height) --1 hanging sun/moon centerpiece --4 different hanging birds NOTE: NOT a toy, hang out of children's reach SALES HANDLE: Continuing the enthusiasm for the Junzo Terada line, this season we introduce an all-new mobile format featuring a delightful bird/sky theme. JUNZO TERADA PRODUCT LINE INFO/ RELEVANT SALES COMPARISONS: S08: Animals around the World Journal (18K net) S09: Magical Menagerie Punch-out animals (5,800 net); Happy Animal Time Postcard book (4K net); and Animals at Work and Play Journal (5,600 net) F09: Animal Greetings Mix & Match (NYP); Animal Adventures Sticky Notes (NYP) NEW DISTINCTIVE FORMAT AT A GREAT VALUE: Exciting new format at a great value! Includes metal rods, string, and mobile pieces for $19.95. --Durable and minimal assembly required: Simply hang at desired height and add wings for a dynamic 3-dimensional sculpture. Note: simple slot construction like Magical Menagerie-no glue or scissors needed. --Other designer mobiles, like the Flensted line out of Denmark, tend to retail for a minimum of $30 up to $100 range. There are a lot of mobiles in the marketplace, but few feature an artist's work at an affordable price. (Lorena Siminovich's mobiles are made out of wood and retail for $68.) DEFINE CONSUMER: Perfect for children and adults alike, this mobile will appeal to a wide audience-parents looking to decorate their nursery, teachers looking to decorate their classrooms, as well adults of all ages. NOTE: mobile is not a toy and should be hung out of children's reach. NOTABLE ARTIST: Junzo is one of the most well-known artists in Japan today and he is gaining recognition in the U.S. He has had numerous art exhibits throughout Japan, and his designs and illustrations are commonly seen in bookstores there. Recently, his artwork and fabric designs have been receving rave reviews on blogs and crafty Web sites like Etsy. --Junzo's 'Magical Menagerie: Punch-Out Animals' has been getting great reviews, including a recent article ('101 Uses for Junzo Terada's Magical Menagerie' ) on Apartment Therapy's Ohdeedoh Web site. (link: http://www.ohdeedoh.com/ohdeedoh/101-uses-for-junzo-teradas-magical-menagerie--096707) --Junzo designed a limited-edition wallet for Poketo, and his charming fabric designs are featured on a number of tote bags by Japanese company Bag 'n' Noun.