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For undergraduate and graduate courses in entrepreneurship and/or small business management.

Discover how to successfully launch and manage a small business.

Open your students’ minds to the possibilities, challenges, and rewards of becoming a small business owner with Entrepreneurship and Effective Small Business Management. This text provides students with the tools they need in order to launch and manage a small business.

This 11th Edition continues to provide students with a practical, hands-on approach to launch a business that has the greatest chance for success. This edition features ten new cases and the most recent statistics, studies, surveys, and research about entrepreneurship and small business management.

Book details

Format
Paperback / softback
Publisher
Pearson Education Limited
Imprint
Pearson Education Limited
Author
Norman Scarborough || Jeffrey Cornwall, Pearson Education Limited, Pearson Education Limited
ISBN-13
9781292060613
Publication date
2014-09-11
Edition
11th edition
Dimensions
216 mm × 274 mm × 34 mm
Weight
1920 g
Country of origin
US

Paperback / softback

Entrepreneurship and Effective Small Business Management, Global Edition

door Norman Scarborough || Jeffrey Cornwall

€ 49,50
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